Design Studio: Zoomslide

Art Directors:

Mark Summerville Heather Lee


Motion Designers:

Natalia Ortiz Ferro

Tao Mao

Intern: Lily Lin

Storyboard Pitch





After Effects

Southern Cross

Creating a title sequence for Hauora Beingwell Conference in Auckland, New Zealand.

With mental health becoming the top priority at many companies, Southern Cross Health Society is helping New Zealand’s business leaders navigate employee wellbeing and safeguard a healthy workforce at its fourth annual BeingWell conference. More than 500 people from all corners of New Zealand industry are convening at Auckland’s Aotea Centre to hear a line up of speakers talk about creating a company culture of wellbeing, the value of investing in wellness, mental health and the needs of a new generation in the workforce. 

No plants ever look the same and they have different ways of co-existing. We decided to use native plants in New Zealand as a motif, symbolizing innovation, growth, and micro and macro aspects to a company that Southern Cross wanted to emphasize for the conference.

Nature, organic, rhythmic, growth, innovation